How to Verify the Google Analytics Tracking Code Is Working?

14 minutes read

To verify if the Google Analytics tracking code is working correctly on your website, you can follow these steps:

  1. Access your website's homepage or any page where the tracking code is implemented.
  2. Right-click anywhere on the page and select "Inspect" or "Inspect Element." This will open the browser's developer tools panel.
  3. In the developer tools panel, navigate to the "Console" tab. If there are any errors related to the Google Analytics tracking code, they will be displayed here. Common errors could indicate issues with the code implementation.
  4. Switch to the "Network" tab in the developer tools panel. Refresh the page and look for requests to the domain "www.google-analytics.com" or "analytics.js" within the network traffic. This confirms that the tracking code is being loaded properly.
  5. Open a new tab in your web browser and access your Google Analytics account. Go to the "Real-Time" reports section.
  6. In the "Real-Time" reports, navigate to "Overview" or "Events" depending on what you want to track with your analytics code.
  7. Return to the tab with your website page and perform specific actions, such as clicking on links, submitting forms, or initiating events that should trigger tracking.
  8. Monitor your Google Analytics account in real-time. If the tracking code is effectively working, you should see data appearing in the "Real-Time" reports section based on your actions on the website.
  9. Additionally, you can also wait for some time and check the regular Google Analytics reports to see if data is being collected and reported there. Usually, it takes a few hours to a day for the data to appear in these reports.


By following these steps, you can ensure that your Google Analytics tracking code is implemented correctly and is effectively capturing data about your website's visitors and their interactions.

Best Google Analytics Books to Read in 2024

1
Learning Google Analytics: Creating Business Impact and Driving Insights

Rating is 5 out of 5

Learning Google Analytics: Creating Business Impact and Driving Insights

2
A Car Dealer’s Guide to Google Analytics 4 - Second Edition: Learn how to setup, build events, conversions and reports in Google Analytics 4

Rating is 4.9 out of 5

A Car Dealer’s Guide to Google Analytics 4 - Second Edition: Learn how to setup, build events, conversions and reports in Google Analytics 4

3
Google Analytics Breakthrough: From Zero to Business Impact

Rating is 4.8 out of 5

Google Analytics Breakthrough: From Zero to Business Impact

4
Practical Google Analytics and Google Tag Manager for Developers

Rating is 4.7 out of 5

Practical Google Analytics and Google Tag Manager for Developers

5
Google Analytics Demystified (4th Edition)

Rating is 4.6 out of 5

Google Analytics Demystified (4th Edition)

6
Google Analytics: Understanding Visitor Behavior

Rating is 4.5 out of 5

Google Analytics: Understanding Visitor Behavior

7
Google Analytics Uncovered: How to Set Up and Maximize Ecommerce Data in Google Analytics

Rating is 4.4 out of 5

Google Analytics Uncovered: How to Set Up and Maximize Ecommerce Data in Google Analytics


What are some common troubleshooting techniques for tracking code issues?

Some common troubleshooting techniques for tracking code issues include:

  1. Reading error messages: Understanding the error message provided by the compiler or interpreter can give valuable insights into what went wrong in the code.
  2. Debugging: Using a debugging tool or a development environment with built-in debugging capabilities to step through the code line by line, inspect variables, and identify any incorrect values or logic errors.
  3. Logging: Utilizing logging statements throughout the code to track the flow and behavior of the program and identify potential issues.
  4. Code review: Having a fresh pair of eyes review the code for potential issues, including syntax errors, logic errors, incorrect use of functions or libraries, and inefficiencies.
  5. Testing: Developing and running test cases to identify specific issues and verify the expected behavior of the code.
  6. Divide and conquer: Dividing the code into smaller sections or commenting out parts of the code to isolate the problem area or specific statements causing the issue.
  7. Print statements: Adding print statements in strategic locations to output values of critical variables or intermediate steps, helping to identify where the code may be behaving unexpectedly.
  8. Version control: Utilizing version control systems to track changes in the code and pinpoint the introduction of any issues.
  9. Research and documentation: Consult online resources, documentation, and forums for similar issues encountered by others and potential solutions.
  10. Collaboration: Discussing the issue with colleagues or participating in online developer communities to seek assistance or insights from others who may have encountered similar problems.


What are the steps involved in verifying the tracking code?

The steps involved in verifying a tracking code may vary slightly depending on the specific code or tracking system being used. However, here is a general outline of the steps typically involved in verifying a tracking code:

  1. Collect the tracking code: Obtain the tracking code for the package or shipment you want to verify. This code is usually provided by the shipping carrier or logistics company.
  2. Access the tracking system: Visit the website or application of the shipping carrier or logistics company responsible for tracking the package. They typically have an online tracking portal where you can enter the tracking code.
  3. Enter the tracking code: Enter the tracking code into the designated field on the tracking portal. Make sure you enter the code accurately to avoid any errors.
  4. Submit the tracking code: After entering the tracking code, submit it by clicking the "Track" or equivalent button. The tracking portal will process the code and retrieve the relevant information.
  5. Review the tracking details: Once the tracking code is processed, the tracking portal will display the relevant information about the package. This may include the current location of the package, previous and expected delivery dates, and any significant updates or events related to the shipment.
  6. Verify the tracking information: Review the tracking details provided to ensure they match your expectations. Check if the package is moving as per the expected timeline and locations. If there are any discrepancies or concerns, contact the shipping carrier or logistics company for clarification or assistance.
  7. Follow up if needed: If there are any issues or concerns with the tracking information, contact the shipping carrier or logistics company's customer support for further assistance. They can help investigate the situation or provide additional information regarding the package's whereabouts.


Note: Some tracking codes may require additional steps or specific processes to verify, especially for specialized or international shipments. Always refer to the instructions or guidelines provided by the shipping carrier or logistics company for accurate verification.


Are there any limitations to what the Google Analytics tracking code can track?

Yes, there are certain limitations to what the Google Analytics tracking code can track. Here are some examples:

  1. JavaScript-based limitation: Google Analytics requires JavaScript to be enabled on the user's browser. If JavaScript is disabled, the tracking code will not work.
  2. Ad-blockers and privacy tools: Some users might have ad-blockers or privacy tools installed that can block or modify the Google Analytics tracking code, resulting in inaccurate tracking or no tracking at all.
  3. Caching: If a website heavily relies on caching to improve performance, it might affect the accuracy of tracking as the same content could be served to multiple users without the tracking code being executed for every request.
  4. Cross-domain tracking: By default, Google Analytics does not track users' activities across different domains. Additional configuration is required to enable cross-domain tracking.
  5. Personally Identifiable Information (PII): Google Analytics terms of service prohibit tracking any personally identifiable information (PII) such as names, addresses, phone numbers, etc. Violating these terms could result in the data being removed or account suspension.
  6. Session timeouts: Google Analytics considers a session to be inactive if there is no user interaction for 30 minutes by default. This means that if a user is on a website but doesn't interact for more than 30 minutes, a new session will be generated when they continue to interact, leading to potentially inaccurate session durations.


It is important to review the Google Analytics documentation and stay updated on the latest features and limitations to ensure accurate tracking and data interpretation.


How to troubleshoot cross-domain tracking issues with the tracking code?

Troubleshooting cross-domain tracking issues with tracking code can be a bit complex, but following these steps can help you identify and resolve the issues:

  1. Verify your tracking code installation: Check if the tracking code is present on all relevant domains and pages. Use browser developer tools to confirm that the code loads correctly.
  2. Double-check the property settings: Make sure that you have enabled cross-domain tracking in your Google Analytics property settings. Ensure that the same tracking ID is used across all domains.
  3. Test the tracking: Visit one domain and then navigate to another domain in the same session. Use the browser's network tab to check if the tracking request contains the appropriate referral and campaign information.
  4. Check referral exclusion list: If the referral information is lost during the session, it may be due to incorrect referral exclusion settings. Ensure that all relevant domains are added to the referral exclusion list in the Google Analytics admin settings.
  5. Debug and test using Google Tag Assistant: Install the Google Tag Assistant extension in your browser. Enable the recording feature, navigate between domains, and check if the tracking tags fire correctly. This tool can help you identify any issues with tag firing, configuration, or data transfer.
  6. Use the Measurement Protocol Debugger: If you're using the Measurement Protocol to send data, use the Measurement Protocol Debugger to test and troubleshoot the data transfer. This tool helps you inspect and validate the Measurement Protocol hits being sent.
  7. Analyze network requests: Inspect the network requests in your browser's developer tools to ensure that the tracking code is being sent properly between domains. Look for any error messages or missing data in the requests.
  8. Examine cookie issues: Cross-domain tracking heavily relies on cookies. Check if the cookie domain and cookie settings are configured correctly. Make sure that the cookie is shared across all relevant domains and is not being blocked by browser settings or extensions.
  9. Check for tracking code conflicts: If you have multiple tracking codes or other tracking solutions installed, conflicts may occur. Check for duplicate code, inconsistent configurations, or conflicts caused by other tracking tools.


By systematically checking these aspects, you should be able to identify and resolve cross-domain tracking issues with your tracking code. Remember to test thoroughly after making any changes to ensure accurate tracking.


Are there any online tools available to check the tracking code?

Yes, there are several online tools available to check tracking codes. Some popular tools include:

  1. 17TRACK: This tool allows you to track packages from multiple carriers worldwide. Simply enter the tracking number, and it will show you the real-time tracking information.
  2. AfterShip: AfterShip supports tracking for over 800 carriers worldwide. It provides detailed tracking information, delivery status, and notifications via email or SMS.
  3. PackageRadar: This tool helps track packages from around 900 carriers globally. It provides real-time tracking updates, delivery notifications, and even predicts package delivery dates.
  4. Track24: Track24 offers tracking services for packages and postal items from various carriers globally. It provides tracking updates, delivery status, and estimated delivery dates.
  5. Parcel Monitor: This tool allows you to track packages from numerous carriers worldwide. It provides real-time tracking updates, delivery status, and even sends email notifications.


These tools require you to input your tracking number or code, and they will fetch the latest tracking information available for your package.


Can I use the tracking code on a single-page application?

Yes, you can use a tracking code on a single-page application (SPA). However, when using traditional tracking codes, you might encounter some challenges with SPAs, as they often don't reload the page or trigger a new page view when navigating between different sections or components.


To accurately track user interactions and conversions on an SPA, you can consider using tools specifically designed for SPAs, such as Google Analytics with the "Single Page Application tracking" or "Virtual Pageviews" feature enabled. Additionally, other analytics tools like Mixpanel, Heap Analytics, or Amplitude also have built-in support for tracking SPAs.


These tools offer methods or APIs to track specific events or virtual page views within your SPA, allowing you to gain insights into user behavior and engagement on different sections or actions within the application.

Facebook Twitter LinkedIn Whatsapp Pocket

Related Posts:

To track a button click in Google Analytics, you need to set up an event tracking. Here is a step-by-step guide to do it:Set up Google Analytics: First, ensure that you have set up a Google Analytics account for your website. Go to the Google Analytics website...
Tracking redirects in Google Analytics allows you to monitor how visitors are navigating through your website. Here's how you can track redirects using Google Analytics:Set up Google Analytics: First, create a Google Analytics account if you haven't al...
To integrate Google Analytics into a React.js application, follow these steps:Create a Google Analytics account: If you don't have one already, sign up for a Google Analytics account to obtain a tracking ID. Install React Google Analytics module: Install t...
To log AJAX requests in Google Analytics, you need to use the Measurement Protocol, which is a set of rules for tracking and sending data to Google Analytics directly from your website or application. Below is a step-by-step guide on how to log AJAX requests i...
Google Analytics uses multiple methods to track incoming traffic to a website. Here is an overview of how it works:JavaScript Tracking Code: To start tracking incoming traffic, a website owner needs to install the Google Analytics tracking code on their websit...
To track file downloads in Google Analytics, you need to set up event tracking. Follow these steps:Step 1: Get the tracking code First, ensure that the Google Analytics tracking code is installed on your website. You can find the code snippet in your Google An...