To send event values to Google Analytics, you will need to use the analytics.js tracking code or the gtag.js library. You can do this by adding the code snippet provided by Google Analytics to your website and customizing it to include the event value you want to track. This can be done by adding an additional parameter called 'value' along with the event category, action, and label. The value parameter can be used to assign a numeric value to the event, such as the price of a product being purchased or the duration of the event. By including the event value in your tracking code, you will be able to see and analyze the performance of your events in Google Analytics reports.
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How to create event tracking goals in Google Analytics?
To create event tracking goals in Google Analytics, you will need to follow these steps:
- Sign in to your Google Analytics account and navigate to the Admin section.
- In the View column, click on Goals.
- Click on the +New Goal button to create a new goal.
- Select the Custom option and click Continue.
- Give your goal a name that describes the event you are tracking (e.g., Download PDF, Watch Video).
- Select the Event Type as the goal type.
- Fill in the Category, Action, Label, and Value fields to define the event you want to track. You can find this information in your event tracking code.
- Click on the Verify this Goal link to check if your goal is working properly.
- Save your goal by clicking on the Create Goal button.
Once you have set up your event tracking goal in Google Analytics, you will be able to track and analyze the events on your website to see how users are interacting with your content.
How to track video views as events in Google Analytics?
To track video views as events in Google Analytics, you will need to add event tracking code to the video player on your website. Here's a step-by-step guide on how to do this:
- Make sure you have Google Analytics set up on your website. If not, you can sign up for a Google Analytics account and add the tracking code to your site.
- Identify the video player on your website that you want to track views for. You will need to add event tracking code to this specific video player.
- Add the following code snippet to the JavaScript of your video player. Replace 'VIDEO_TITLE' with the title of your video and 'VIDEO_URL' with the URL of the video:
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<script> document.getElementById('video-player').addEventListener('play', function() { ga('send', 'event', 'Videos', 'Play', 'VIDEO_TITLE', {'page': 'VIDEO_URL'}); }); </script> |
- Make sure to replace 'video-player' with the actual ID of your video player element on the page.
- Test the event tracking by playing the video on your website and then checking Google Analytics to see if the event was recorded. You can find the event in Google Analytics under Behavior > Events.
By following these steps, you will be able to track video views as events in Google Analytics and gain insights into how users are interacting with your videos on your website.
How to send custom event values with Google Analytics?
To send custom event values with Google Analytics, you can use the following code snippet in your website or mobile app:
For websites:
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<script> gtag('event', 'custom_event_name', { 'custom_param1': 'value1', 'custom_param2': 'value2' }); </script> |
For mobile apps (using Firebase Analytics):
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Bundle params = new Bundle(); params.putString("custom_param1", "value1"); params.putString("custom_param2", "value2"); FirebaseAnalytics.getInstance(this).logEvent("custom_event_name", params); |
Replace 'custom_event_name', 'custom_param1', and 'custom_param2' with your desired event name and custom parameter names. You can add as many custom parameters as you need for your event. Make sure to include this code in the relevant sections of your website or app where you want to track the custom event values.
