To view yearly data on Google Analytics, you can follow these steps:
- Sign in to your Google Analytics account.
- Select the website or app property for which you want to view yearly data from the provided list.
- On the left-hand side, click on "Reports".
- In the left-hand menu, navigate to the "Audience" section and click on "Overview".
- On the main window, you will see a date range selector at the top right corner. Click on it to open the calendar.
- In the calendar, select the starting date of the year for which you want to view data.
- To select the ending date of the year, click on the "Today" drop-down menu and choose "Year" or manually select the last day of the year.
- After setting the desired date range, click on the "Apply" button.
- The main window will now display the audience overview report for the specified year, showing metrics such as sessions, users, pageviews, and more.
- You can further explore different reports and sections in Google Analytics to analyze yearly data for specific aspects like acquisition, behavior, conversions, and more.
Remember, Google Analytics stores data for a limited period, so it may not be possible to view yearly data for a period older than the data retention settings configured for your account.
How to analyze yearly social media traffic using Google Analytics?
To analyze yearly social media traffic using Google Analytics, follow these steps:
- Log in to your Google Analytics account and select the website for which you want to analyze social media traffic.
- Navigate to the "Acquisition" section in the left-hand sidebar and click on "All Traffic."
- In the drop-down menu under "All Traffic," select "Source/Medium."
- Under the graph, you will see a table that displays different traffic sources, including social media. Look for social media platforms like Facebook, Twitter, Instagram, LinkedIn, etc.
- To view the traffic for a specific social media platform, click on its name in the table. For example, click on "Facebook" if you want to analyze Facebook traffic specifically.
- Once you click on a social media platform name, you will see a breakdown of traffic from that platform. You can further analyze the data by selecting different dimensions and metrics such as Sessions, Users, Pageviews, Bounce Rate, etc., from the top menu.
- To analyze the yearly social media traffic, set the date range by clicking on the calendar icon in the top-right corner. Choose the start and end dates to cover a full year.
- After setting the date range, you can explore the social media traffic data for the entire year, including trends, peaks, and any changes in user behavior.
- To gain deeper insights, you can create custom reports or apply segments based on specific goals or metrics you want to track.
- Experiment with different dimensions and metrics to analyze specific aspects of social media traffic, such as conversions, engagement, or the effectiveness of campaigns.
By following these steps, you can effectively analyze yearly social media traffic using Google Analytics and gain valuable insights to refine your social media marketing strategy.
What is the "Yearly Revenue" metric in Google Analytics?
The "Yearly Revenue" metric in Google Analytics represents the total revenue generated by a website or online business within a specific year. It helps track the financial performance and success of the website, providing insights into the overall profitability and monetary value generated over the course of a year. This metric is particularly important for e-commerce websites and businesses that generate revenue through online transactions.
What is the "Yearly Avg. Session Duration" in Google Analytics?
The "Yearly Avg. Session Duration" in Google Analytics refers to the average length of time that users spend on a website in a year. It calculates the total duration of all user sessions during a year and divides it by the total number of sessions to determine the average duration. This metric helps to measure user engagement and how long visitors are staying on a website.