partnership

Influencer advertising and marketing has lengthy handed the purpose of being a development and is now, for higher or worse, a staple component of the promoting trade. However that doesn’t imply manufacturers have all of it found out. Questions abound round allocating influencer advertising and marketing , drawing up campaigns, and maybe most significantly, selecting which influencers make sense for the model. Adweek sat down with Lynsey Eaton and Suzanne Droese, co-founders of Property 5, a Da...

On the heels of our newest press launch, we’re excited to announce our partnership with MarketMuse, a content material intelligence and technique firm. Creating content material is hard—and in an age of content material chaos, it appears to solely be getting more durable to be discovered; not to mention, set up topical authority. By partnering with MarketMuse, we hope to alleviate a few of the stress that comes with content material planning and creation—a stress that each content materia...